MIX: Jurnal Ilmiah Manajemen
Journal published by Mercu Buana University
MIX: Jurnal Ilmiah Manajemen
MIX: Jurnal Ilmiah Manajemen adalah jurnal ilmiah bidang studi manajemen organisasi, pemasaran, dan keuangan. Jurnal Mix merupakan sarana publikasi hasil penelitian yang up-to-date terhadap bidang-bidang ilmu tersebut dan ditujukan untuk mengembangkan bidang ilmu-ilmu tersebut untuk mencapai state of the art.
Subjects: Finance, Banking, Accounting & Econometrics, Business, Management & Operations
Accreditation: Certified National Journal (Grade 2) by Ristekdikti with Accreditation No. 1/E/KPT/2015.
Articles
1–20 of 30 results.
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Pengaruh Gaya Kepemimpinan Transformasional dan Motivasi Kerja terhadap Kinerja Karyawan (Studi Kasus pada PT. Fsg) Download• 2014
Bahasa Indonesia
The purpose of this research is to test and analyze the influence oftransformational leadership style and work motivation on employees performance (study on PT.FSG). The sample used in this research c... -
Pengaruh Brand Equity, Persepsi Harga Dan Distribusi Terhadap Kepuasan Pelanggan Produk Pakaian Merek Old Blue Company Download• 2014
Bahasa Indonesia
This thesis aims is to know effect of brand equity, perceived price, and distribution to customer satisfaction on apparel brand Oldblue Company. The method that used is an explanatory analysis by data...
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Analisis Pengaruh Remunerasi Dan Employee Engagement Terhadap Kinerja Pegawai Lembaga Sandi Negara Download• 2014
Bahasa Indonesia
The research aims are to analyze influance of remuneration and employee engagement on employee's performance in Lembaga Sandi Negara. Data was collected through questioner and it was implemented to De...
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Moderasi Biaya Beralih Pada Pengaruh Kualitas Layanan Terhadap Kepuasan Pelanggan Dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan (Studi Pada Pts X) Download• 2014
Bahasa Indonesia
This study aims to examine the moderating role of switching cost on two effects, which are: the effect of service quality on customer satisfaction and service quality effect on customer loyalty. In ad...
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Pengaruh Inflasi, Nilai Tukar Rupiah, Suku Bunga Pasar Uang Domestik Dan Suku Bunga Pasar Uang Luar Negeri Terhadap Yield to Maturity Obligasi Ritel Indonesia Di Bursa Antar Bank Periode 2010-2013 Download• 2014 Indonesia
Bahasa Indonesia
.This paper has an aim to know the effect of inflation, exchange rate of IDR, the interest rate of JIBOR, and SIBOR toward yield to maturity of Indonesia Ritel Bond (ORI). The research result of 37 sa...
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• 2014
Bahasa Indonesia
. Inwinning the competition, companiesmust have amarketing strategy for their products, one of which was adecision in which branding is important in building the image of a product. The purpose of thi...
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Pengaruh Kreativitas Iklan Dan Atribut Produk Terhadap Minat Beli Ac Merek X Di Jakarta Barat Download• 2014 Indonesia
Bahasa Indonesia
This study aims to determine the effect of advertising creativity and product attributes against AC Brand Xdi buying interest kotamadyaJakarta West. The study was descriptive. Data obtained by distrib...
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Analisis Pengaruh Kualitas Produk Dan Bauran Promosi Terhadap Loyalitas Konsumen Smartphone Blackberry (Studi Pada Mahasiswa Di Beberapa Universitas Di Jakarta) Download• 2014 Indonesia
Bahasa Indonesia
This research aims to determine and analyze the influence of product quality and promotional mix on customer's loyalty. The population in this study were all BlackBerry customers from student level in...
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Pengaruh Gaya Kepemimpinan Dan Kepuasan Kerja Terhadap Kinerja Karyawan Studi Kasus PT Sarinah (Persero) Jakarta Download• 2014 Indonesia
Bahasa Indonesia
The purpose of this research is to investigate the effects of leadership style and job satisfaction on employee performance. Using these variables based on the results ofprevious studies, with the tak...
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Analisis Pengaruh Economic Value Added Dan Faktor Fundamental Perusahaan Lainnya Terhadap Return Saham Dengan Corporate Social Resposibility Sebagai Variabel Pemoderasi (Studi Empiris Pada Perusahaan Yang Terdaftar Dalam Indeks Kompas-100 Di Bei Tahun 201 Download• 2014 Indonesia
Bahasa Indonesia
This research aim to analyze influence of EVA (Economic Value Added), DER (Debt to Equity Ratio), ROE (Return on Equity), and PER (Price to Earning Ratio), to Return of Share with Corporate Social Res...
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Perancangan Sistem Penilaian Kinerja Operator Dengan Metode Analytic Hierarcy Process, Rating Scale, Dan Fuzzy Logic Download• 2014 Indonesia
Bahasa Indonesia
Currently, PT. Indonesia Nan Ya Indah Plastics Corporation (PT. INNAN) have not implemented the performance appraisal system to evaluate their employee‘s performance. In this time, PT. INNAN only use ...
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Pengaruh Kepemimpinan Transformasional & Transaksional, Serta Kepuasan Kerja Terhadap Komitmen Organisasional Pada Karyawan PT. Bahana Prestasi Download• 2014 Indonesia
Bahasa Indonesia
This research aims to know the influence of transformational leadership, transactional leadership and job satisfaction to organizational commitment. The location for this research is PT. Bahana Presta...
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• 2014 Indonesia
Bahasa Indonesia
This study aims to reveal how the influence of internal factors (Total Assets Turnover / TATO, Return On Assets / ROA, Debt to Equity Ratio / DER, Current Assets / CR and Earning Per Share / EPS), and...
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• 2014
Bahasa Indonesia
The purpose of this study was to analyze the effect of an integrated Service quality, corporate image of the Purchase intentions. Respondents were used as samples in this study were 200 consumers SME ...
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Pengaruh Promotion Mix Dan Perceived Price Terhadap Visit Intention Serta Implikasinya Terhadap Willingness to Recommendation (Kajian Pada Museum-museum Di Kota Bandung) Download• 2014
Bahasa Indonesia
The purpose of this study is to understand the variables that affect the willingness to recommendation to visit the museum. So the executive of the museum will know how important exogenous variable pr...
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Analisis Pengaruh Kualitas Pelayanan Terhadap Kepuasan Penyewa Dalam Upaya Meningkatkan Loyalitas Penyewa (Studi Kasus: PT. Grand Indonesia) Download• 2014 Indonesia
Bahasa Indonesia
The research aims are to analyze influance of Serve Quality toward to Costumer Satisfaction in effort to increase Customer Loyalty. Data was collected through questioner and it was implemented to PT G...
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Analisis Pengaruh Pembelian Dan Penjualan Kepada Pihak Yang Berelasi Dan Tidak Berelasi Terhadap Laba Bersih Pada Industri Otomotif Dan Komponennya Download• 2014 Indonesia
Bahasa Indonesia
This research is performed to test the influence of independent variables Purchase from related parties and third parties, Sales to related parties and third parties individually to earning after tax ...
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Pengaruh Gaya Kepemimpinan Dan Budaya Organisasi Terhadap Kinerja Pegawai Melalui Kepuasan Kerja Sebagai Variabel Intervening (Studi Kasus Pada Kantor Pelayanan Pajak Pratama Ruteng) Download• 2014
Bahasa Indonesia
The purpose of this research is to investigate the effects of leadership style and corporate culture on job satisfaction to enhance employee performance. Exogenous variables in this study is the style...
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• 2014 Indonesia
Bahasa Indonesia
The purpose ofthis study was to determine the effect of commitment and achievement motivation on teacher performance. Descriptive quantitative research method using correlation and multiple regression...
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• 2014 Indonesia
Bahasa Indonesia
Human Resources is an important factor for the company, because the human resources which have high performance will support the company's main goal. The company's main goal is to make the company abl...